SALES MANAGER Job at Betten Auto Group, Muskegon, MI

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  • Betten Auto Group
  • Muskegon, MI

Job Description

Job Description

Job Description

Position Overview

The Automotive Sales Manager is responsible for leading and overseeing the sales department of the dealership. This role involves managing a team of sales professionals, developing and implementing effective sales strategies, ensuring exceptional customer service, and achieving sales targets to drive dealership profitability.

Key Responsibilities
  • Sales Leadership & Team Management

    • Recruit, train, and mentor a team of sales consultants to meet and exceed sales goals.

    • Conduct regular performance evaluations and provide constructive feedback.

    • Foster a positive and motivating work environment to enhance team performance.

Sales Strategy & Performance

    • Develop and implement sales strategies to achieve monthly and annual sales targets.

    • Monitor and analyze sales metrics to identify areas for improvement and adjust strategies accordingly.

    • Lead by example in customer interactions and sales processes.

  • Customer Relationship Management

    • Ensure high levels of customer satisfaction through exceptional service and timely resolution of issues.

    • Build and maintain long-term relationships with customers to encourage repeat business and referrals.

  • Inventory & Market Analysis

    • Collaborate with the inventory team to ensure optimal stock levels that align with customer demand.

    • Stay informed about industry trends, competitor activities, and market conditions to adjust sales strategies effectively.

  • Collaboration & Reporting

    • Work closely with the General Manager and other departments to align sales objectives with overall dealership goals.

    • Prepare and present regular sales reports, forecasts, and analyses to dealership management.

Qualifications
  • Experience & Education

    • Minimum of 3–5 years of experience in automotive sales, with at least 1 year in a management or leadership role.

    • Bachelor’s degree in Business Administration, Marketing, or a related field is preferred.

  • Skills & Competencies

    • Strong leadership and team management abilities.

    • Excellent communication, negotiation, and interpersonal skills.

    • Proficiency in CRM software and sales management tools.

    • Analytical mindset with the ability to interpret sales data and market trends.

    • In-depth knowledge of automotive products and financing options.

  • Personal Attributes

    • Customer-focused with a commitment to delivering exceptional service.

    • Results-driven with a strong work ethic and attention to detail.

    • Adaptable and resilient in a fast-paced, dynamic environment. 

Compensation & Benefits
  • Competitive salary with performance-based incentives.

  • Health, dental, and vision insurance options.

  • 401(k) retirement plan with a potential company match.

  • Paid time off and holiday benefits.

  • Employee discounts on vehicle purchases and services.

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